Tuesday 1 March 2011

Quote of the Week...Norma Kamali

Today's quote of the week is taken from V magazine. I read an article on designer Norma Kamili based upon the overall concept for her boutique store. Kamili has presented a way of introducing her latest collection in the form that we view new collections in glossy magazines. This being reflected in the props in her store and how to be perceived as.

“I wanted the store to look like a fashion magazine brought to life, like they jumped right off of the page”

 
Kamili's store featured large cutout images of the models giving a paper doll effect. This can have a quirky effect and plays on the idea between a flat image and something being 3D.

 

 

 
http://www.vmagazine.com/2011/02/norma-kamalis-living-magazine/

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