I've recently visited Selfridges London to their new Women's Designer Galleries feature in store.
Not having been to Selfridges in some time, regretably, I was soon reminded by the lavish setting and luxury envrionment to rome around in the best of fashion. Love it.
You literally could walk around Selfridges and be a person who is not necessarily into fashion but can still appreciate just how emmense the building really is. As huge as it looks from the outside, inside does it justice.
Back to the Women's Designer Galleries, which launch mid January this year as well as online, explores a new exciting way to appreciate fashion in a new shopping concept and serene environment.
A Selection of key and top designer talent is carefully curated around a showroom style shop floor, well, without describing it as a shop floor. I have to admit when, I first was learning about the concept I wasnt fully understood exactly how to visualise and understand exactly what the Gallery was until going into store. It really is a must see feature and really makes you appreciate just how great a place Selfridges is representing to designer fashion.
Visit online to view the in the making videos and concept ideas behind the scenes.
